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CHAMPIONSHIP DOMINOES BROADCAST ON

ESPN DEPORTES &  ESPN2-MARCH 2006

 

The interest in Dominos is growing even among non-Latinos with tournaments being played throughout the world. With tournaments taking place in Mexico, Spain, Cuba, Jamaica and in the U.S.

The 2006 World Domino Tournament is sanctioned by the International Domino Federation. The event invited teams from various countries to participate in the first televised tournament to be played in the United States competing for a cash prize.
For the first time ever in the United States, a televised Domino competition featuring some of the best players from around the world. 
In similar fashion to the excitement of the World Series of Poker, ESPN Deportes and ESPN2 bring you the World Domino Tournament (WDT).
 

Sponsorship Summary

Advertiser will have the opportunity to be a “Presenting Sponsor” of the event on ESPN Deportes & ESPN2 and will receive the following sponsorships elements.
 

ESPN Deportes Broadcast Sponsorship Elements

Seven (7) original episodes plus 21 Repeats
Estimated Cume* rating - 3.5 HHs
Estimated Cume* HH IMPs (000) – 3,125
Sponsor logo to immediately follow opening animation. Audio to read "Championship Dominos is brought to you by sponsor, tagline“
Opening and closing billboards, audio to read "Championship Dominos is brought to you by sponsor, tagline“
2 bumpers including sponsor logo, audio to read "Championship Dominos is brought to you by sponsors“
Four (4) :30 units per original episode (total of 7 original); Four (4) :30 units per repeat episode (total of 21 repeats)

Total # of units on ESPN Deportes telecast of WDT - 112 :30’s

Customized feature during telecast of WDT
Full category exclusivity; All units in "A" position
 

ESPN2 Broadcast Sponsorship Elements Promotional

Television: SportsCenter - 26 weeks of SportsCenter sponsorship with feature, billboard and Commercial.


MLB - 50 (:30) commercials in Primetime Major Leaguer Baseball coverage throughout the 2006 season.

 

ROS Primetime - Inventory in other agreed upon programming.

On-Line ESPNDeportes.com –
A fixed logo on all Dominos related pages.
10,000 video spots within the Motion player, tagged to Dominos highlights.
200,000 728x90 Wide Units, ROS.
Radio ESPN Deportes Radio – Promercials
Print ESPN Deportes La Revista  - Advertorial
 

ESPN2Broadcast Sponsorship Elements

Sponsor logo to immediately follow opening animation. Audio to read "Championship Dominos is brought to you by sponsor, tagline
Opening and closing billboards, audio to read "Championship Dominos is brought to you by sponsor, tagline“
2 bumpers including sponsor logo, audio to read "Championship Dominos is brought to you by sponsors“
• Four (4) :30 units per original episode (total of 7 originals); Four  (4) :30 units per repeat episode (total of 7 repeats)
Total # of units on ESPN2 telecast of WDT - 56 :30’s. Customized feature during telecast of WDT
Full category exclusivity; All units in "A" position
 

WHAT’S NEXT AFTER THE INITIAL BROADCAST.  HOW WILL RPI & ESPN CONTINUE TO EXPAND ON THE POPULARITY OF DOMINO.

 

In 2006, the Domino explosion will take place with the National and International

broadcast of the WORLD DOMINO TOURNAMENT’05@ the Las Vegas Hilton to

Millions of viewers on ESPN Deportes and ESPN2.

 

The next steps in the organization of Dominoes in the U.S., Mexico, the Caribbean

and Latin America will be to organize and implement a Regional Domino Tournament

to take place in the Top markets, with the 4 semi-final winners from each market

will participate in the 2nd ANNUAL WORLD DOMINO TOURNAMENT

@ THE LAS VEGAS HILTON in November, 2006.

 

This show will then air on ESPN Deportes and ESPN2 starting in March 2007.

 

The markets to be targeted include: New York, Miami, Chicago, Los Angeles,

San Antonio, Puerto Rico, Mexico City, Santo Domingo and Caracas.

 

R.Paniagua Inc., in cooperation with ESPN Deportes and ESPN2 will work

jointly with the existing Domino Federations in each region to bring

together the Top players to participate in this exciting program

That will position Dominoes as a mayor sport for all. 

© 2006.  All rights reserved.  R.Paniagua, Inc.