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TIMING: THURSDAY,
JUNE
8,
2006
EVENT
MARKETING
•One
(1)
Sponsor
Booth
at
the
South
Street
Seaport.
•Twenty-five
(25)
VIP
Invitations
to
Peking
Tall
Ship
Private
Reception.
•Logo
Signage
at
Event
on
Stage
and
Ship.
•Product
Incorporated
into
On-board
VIP
Reception
Buffet.
•Scholarship
Award Presentation .
PROMOTIONAL
MEDIA
•Logo
Mentions
on
TV & Radio
Co-Partners
RADIO:
Sponsor
Mention
•Spanish
Radio
•20:30
Second
spots
TELEVISION: Logo
inclusion
•Time
Warner
Cable
TV
PRINT
MEDIA:
Logo
inclusion
•VIVA
New
York
Magazine:
1-Full
page
ad
•The
New
York
Daily
News:
2
1/4
page
ads
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